Why Infographics Work: The Science Behind Visual Data

Looks like infographics are the next best way to gain your viewer’s attention.

According to the CEO of Chartbeat, Tony Haile, 55% of Visitors Spend Fewer Than 15 Seconds on Your Website. So it comes as no surprise to us that users are bound to switch from one page to another in a matter of seconds. With the rise in the number of screens that people use on a daily basis, getting even five minutes of undivided attention is getting harder day by day. With all this visual noise it can be really hard to get a user to concentrate on one specific page.

That’s where infographics swoop in.

Remember, the key to having people get your article, website or advertisement is good design!
If you notice reports, trends or the features of a product become much more clear when they are put together in a visual and colorful way.

Infographics have the power to tell a story and they do it really well. Whether you want to communicate a few simple ideas in list form, explain some weird facts or if you have a new concept you want people to understand, the key is to go visual. It’s always fun and it will definitely have impact. So go forth and shine, and by all means go infographic!

Here are 5 simple hacks to better visuals using Infographics:

1. Stay focused on strong uniform colors.
2. Steer away from any unnecessary elements, steer away from clutter and confusion.
3. In each design, create well-designed images that stand out.
4. Limit the use of color. Too much color can be confusing to the eye.
5. Don’t be afraid to go abstract.

You can also stand out from the rest and occasionally break through the clutter with an infographic. Damn, good design can even make warnings and rules look pretty awesome in an infographic form.

Recent Articles

10 Tips to Improve ROI in Google Shopping Ads as Shared by Industry Experts

The year is 2021, and Google Shopping ads is a platform that has been the cornerstone to success for many companies, brands, and individual marketers alike! If you’re one of those campaign managers who dream of acing their Google Ads campaign for an improved ROI or just gain better exposure, we do understand your end of the hustle. However, truth

A Marketer’s Guide to iOS 14: Taktical’s Analysis of Problems and Solutions

When a giant like Apple makes moves, it affects everyone working in the digital space. For better or worse, ecommerce businesses and digital marketing agencies have to be aware of the decisions Apple makes and do what they can to adapt. Back in June of 2020, Apple released a preview of iOS 14. While most people were focused on the

10 Instagram Hacks You Should Know About Going Into 2021

With more than a billion users, Instagram has grown into a social media platform that marketers can’t ignore. Instagram marketing offers some of the best opportunities for building your brand, raising awareness and it is one of the best platforms for engaging with your customers. You probably already know about Influencer marketing and affiliate campaigns. Part of what makes Instagram

100-Point SEO Audit Checklist to Boost Your Website’s Traffic

The digital world is teeming with competition, making search engine optimization (SEO) essential for maintaining visibility and staying ahead in the game. And getting to the top of search results can make a huge impact on your business – in fact, the number one organic search result in Google has an average CTR over 27%. Moving up even one spot

Taktical Growth Hacks #269

Get the latest Taktical tips and tricks, plus more insights delivered each week: Sign up here. In this issue: Creating images people respond to, the importance of having customer reviews, using “Power Words” to increase conversions. What’s in The News This Week TikTok launches “Shopping Ads” for easier advertisement. Shopify launches “Collabs” for creators to earn revenue. Instagram gives users added control

Instagram Ads to Boost Your E-commerce Revenue: Top Tips in 2023

Instagram Ads to Boost Your E-commerce Revenue: Top Tips in 2023 In the ever-evolving world of e-commerce, staying ahead of the game is essential. As we enter 2023, Instagram remains one of the most powerful platforms for businesses to connect with their target audience and increase revenue. With its visually captivating nature and massive user base, leveraging Instagram ads is a must

Have we gotten your attention yet?