Get the latest Taktical Growth Hacks, plus more insights delivered to your inbox each week: Sign Up Here.
![edit titles](https://r15q.mjt.lu/img/r15q/b/mi1gt/vjt7y.png)
Growth Hack #1 – Write With Your Eraser
Consider it like this: You get $100 for every word you remove from your title.
__________________________
![don't exaggerate](https://r15q.mjt.lu/img/r15q/b/mi1gt/vjt81.jpeg)
Growth Hack #2 – Don’t Exaggerate:
An honest line always feels warmer, don’t you agree?
__________________________
![no one cares what you can do](https://r15q.mjt.lu/img/r15q/b/mi1gt/vjt8l.jpeg)
Growth Hack #3 – No One Cares What You Can Do:
We’re not trying to insult you. We just mean everyone cares what you can do for them.
__________________________
![avoid the passive voice](https://r15q.mjt.lu/img/r15q/b/mi1gt/vjt8j.png)
Growth Hack #4 – Avoid the Passive Voice:
Not only will the passive voice cost you in terms of readability score, but it’s also just plain awkward.
__________________________
![don't kill your personality](https://r15q.mjt.lu/img/r15q/b/mi1gt/vjt8k.png)
Growth Hack #5 – Don’t Kill Your Personality:
The best brands feel “real”. Be relatable, funny, cheeky, serious, loopy – the point is just to be authentic.
__________________________
![avoid landing page words](https://r15q.mjt.lu/img/r15q/b/mi1gt/vjt88.png)
Growth Hack #6 – Avoid “Landing Page Words”:
You know how people joke about buzzwords like synergy? Well, the same can be said for landing page buzzwords.
Avoid these:
Unlock, unleash, exceed, empower, supercharge, etc.
Just like synergy, real people don’t talk like this.
__________________________
![find the tension](https://r15q.mjt.lu/img/r15q/b/mi1gt/vjt89.png)
Growth Hack #7 – Find the Tension:
Pleasant gets forgotten. Don’t be the wallflower of content: Create interest with conflict.
__________________________
![avoid contained titles](https://r15q.mjt.lu/img/r15q/b/mi1gt/vjtys.png)
Growth Hack #8 – Avoid “Contained” Titles:
If you say it all from the get-go, what incentive do people have to keep scrolling? Instead, write titles that pull your reader down the page.
__________________________
![formatting matters](https://ci4.googleusercontent.com/proxy/e7NOArirfhOJMR4NZxxwWusD_aRgZ4O92ZsQtkRyTo-R_Y97ObY9t2QkUdp16NQZ-nL2CEoYpBupAiXEaaX-tQ7Lks9dsvaNKQ=s0-d-e1-ft#https://s3.amazonaws.com/harrydry/gdmarketing/ctt6.png)
Growth Hack #9 – Formatting Matters:
Write scannable copy. This means:
– Use headings
– Replace commas with periods
– Get rid of flowery language (too many adjectives and adverbs are a no-no)
– Create a storyline
__________________________
Growth Hack #10 – Think Slippery Slide:
Every line of copy should lead to the next. Play the ad above and you’ll get it: You won’t be able to stop.
__________________________
![first line is crucial](https://r15q.mjt.lu/img/r15q/b/mi1gt/vjtyz.png)
Growth Hack #11 – Your First Line is Crucial:
If people don’t read the first line, they’re not going to read your second line either. The secret to a great first line? Keep it short.
__________________________
Sign Up for Even More Tips and Tricks to Help Increase Sales