Taktical Growth Hacks – #153

Get the latest Taktical Growth Hacks, plus more insights delivered to your inbox each week: Sign Up Here.

Taktical business tips - tone of voice GIF

Growth Hack #1 -Trying to Gain 349% More B2B Leads? Change Your Tone:

Marketing Experiments ran a test to see which copy tone would result in a higher rate of lead inquiries?

Here are examples of each type of tone they looked at:

1: Selling tone: You are one step away from getting free access to …

2. Helping tone. We are just here to provide you with whatever assistance you need in [reaching customer`s goal] …

The result?

#2 – the helping tone – saw a 349% increase in total lead inquiries.

Source: http://www.marketingexperiments.com/blog/


Growth Hack #2 – Try the Soft Sell for 66% More Conversions:

Asking your users to pay after their trial expires is a hard stop to the user’s experience. Try to do it softer.


By giving them an option after their trial period has expired:

1. “Select your paid plan.”


2. “Request a 5 day extension.” (They will be asked for their credit card information, but won’t be charged yet)

Trial extensions converted to paid customers at a rate of 66%.

Source: http://appcues.com/blog/


Taktical business tips - press mentions

Growth Hack #3 – The Perfect Piece of Content, According to Top Editors:

More than 500 editors at top sites like BuzzFeed, TIME, Lifehacker, Scientific American, TechCrunch were asked, “What characteristic does the perfect piece of content possess?

Here’s what they said:

15% said “Emotional Stories”
19% said “Relevant Content”
27% said “Breaking News”
39% said “Exclusive Research”

Offer these kinds of stories and you’ll land more press.

Source: https://growthhackers.com/slides/500-editors-journalists-reveal/


Sign Up for Even More Tips and Tricks to Help Increase Sales


Recent Articles

10 Tips to Improve ROI in Google Shopping Ads as Shared by Industry Experts

The year is 2021, and Google Shopping ads is a platform that has been the cornerstone to success for many companies, brands, and individual marketers alike! If you’re one of those campaign managers who dream of acing their Google Ads campaign for an improved ROI or just gain better exposure, we do understand your end of the hustle. However, truth

A Marketer’s Guide to iOS 14: Taktical’s Analysis of Problems and Solutions

When a giant like Apple makes moves, it affects everyone working in the digital space. For better or worse, ecommerce businesses and digital marketing agencies have to be aware of the decisions Apple makes and do what they can to adapt. Back in June of 2020, Apple released a preview of iOS 14. While most people were focused on the

10 Instagram Hacks You Should Know About Going Into 2021

With more than a billion users, Instagram has grown into a social media platform that marketers can’t ignore. Instagram marketing offers some of the best opportunities for building your brand, raising awareness and it is one of the best platforms for engaging with your customers. You probably already know about Influencer marketing and affiliate campaigns. Part of what makes Instagram

100-Point SEO Audit Checklist to Boost Your Website’s Traffic

The digital world is teeming with competition, making search engine optimization (SEO) essential for maintaining visibility and staying ahead in the game. And getting to the top of search results can make a huge impact on your business – in fact, the number one organic search result in Google has an average CTR over 27%. Moving up even one spot

Taktical Growth Hacks #269

Get the latest Taktical tips and tricks, plus more insights delivered each week: Sign up here. In this issue: Creating images people respond to, the importance of having customer reviews, using “Power Words” to increase conversions. What’s in The News This Week TikTok launches “Shopping Ads” for easier advertisement. Shopify launches “Collabs” for creators to earn revenue. Instagram gives users added control

Instagram Ads to Boost Your E-commerce Revenue: Top Tips in 2023

Instagram Ads to Boost Your E-commerce Revenue: Top Tips in 2023 In the ever-evolving world of e-commerce, staying ahead of the game is essential. As we enter 2023, Instagram remains one of the most powerful platforms for businesses to connect with their target audience and increase revenue. With its visually captivating nature and massive user base, leveraging Instagram ads is a must

Have we gotten your attention yet?